I’m Saikat Pyne

Brand Builder. Creator. Media Nerd. Aspiring author and a hype-man who brings the good vibes.

About me

Journo by chance.
Marketer by choice.

I tell stories about how tech impacts lives. I've been fortunate to have been with some of the biggest names in the fintech, digital media & dot-com scene in APAC - PayU, Paytm group companies, Times Internet & Business Insider.

I've consulted over forty leading brands, including the likes of Paytm, MX Player, The Times Of India, Gaana and countless global business leaders & startup founders in ways to build and manage their reputations with digital-first communication.

Read my Story

What Leaders Think

How many times have you met a 25 year-old who’s been made in-charge of PR Content and Creative Strategy for a global group of companies worth over $20B? Well, that’s Saikat Pyne for you.

Arti Singh
Deputy Editor

Bright Young Gun, that's the name that comes on top of my head when I think of Saikat. His go-getter attitude coupled with the desire to gain knowledge about his area of work will take him places.

Radhika Shukla
Head Subscription Growth, Strategy & Analytics
Times Of India

As a young PR professional, Saikat's ability to run communications of international partnership continues to get better.

Xinyun Yang
Director of Global Communications
Ant Financial

Saikat’s creative flair, impressive sense of design and clarity of thought has helped bring some truly inspiring visual content ideas to life.

Kunal Raheja
Creative Evangelist

A smart worker, a quick learner, always with a head full of good ideas. I've taken pride in his work and believe that he has what it takes to reach the top.

Debdatta Das
Head Of Content
Tata Business Hub

Times Internet is a great company to work with but it can be a labyrinth to maneuver around when you have to find synergies across teams. And it is in this chaotic assembly that he manages to thrive and flourish to further the footprint of businesses seamlessly.

Snehal Sharma
Content Strategy, Communications & Digital Growth Lead
Times Internet

I have always found him to have a strong understanding of the business and its nuances. He's also got a sharp intellect and good media relationships.

Ravi K. Shharma
Revenue Head

Saikat has played a pivotal role in managing PR content & media strategy for all group entities of Paytm globally.

Manav Jain
Former Business HR Head
Saikat Pyne -  Brand Builder India

Live on every major music & podcast app!

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Guest Lectures

I delivered my first workshop to a crowd of media students at the South Asia’s first institute to be Accredited by the Global Alliance, the School of Communications & Reputation. I was invited as a speaker at the Indian Institute of Mass Communication, New Delhi was 26.

Let’s light up your marketing conference with me as the keynote speaker.

  • Brand Building
  • Content Strategy
  • Creator Economy
Books and courses

Build Your Brand. Your Voice. Your Way.

I'm working on my upcoming book - 'You Inc.: How to Leverage Niche Content To Build Near Zero-Cost Influence', where I will introduce a replicable model for digital content-led entrepreneurship with the ‘creator employee’ at the centre. Simply put, it’s about developing useful niche content to build a small yet loyal audience, and sell products and services that can transform your life.

The book is expected to drop in early 2023.

Watch this space!
From The Blog

Thoughts on business, influence & design.


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