Richa Singh

Over 600M out of 1.9B websites worldwide are blogs. A whopping 2.5B blogs are published every year - that’s 6M blog posts every single day!

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With such numbers, blogging is (quite naturally) not a secret. But does it even make sense to launch a new blog in 2023? How has the concept of business blogging evolved over time? What are the fundamental differences between a YouTuber/Instagrammer vs. a blogger? What can a marketer expect out of a blogger-brand partnership?

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We answer these, and more with Richa Singh, the co-founder and CEO of Blogchatter, India’s largest and most active blogging community. If you’re a marketer, founder or creator planning to dip your toes into (business) blogging, this episode is for you!